Tissot launches 50 watch brands in India

Swiss watchmaker Tissot, a $ 2.22 billion Swatch group company, today entered the Indian market with a wide range of watches, targetted at upper middle class segment.

Swatch group's regional general manager for South Asia Ravi Thakran said the Tissot launch that in the 35 to 40 million watch market in India, around 25 million watches are sold in the range of Rs 1,000.

''There was no watch available in the segment from Rs 3,000 to Rs 12,500. Tissot today introduced the watches in the range of Rs 3,200 to Rs 23,500,'' Thakran said.

Tissot entered the Indian market with 50 brands and would launch 30 more brands in the next six months, he added.

The company is part of the Swatch group, known the world over for its high quality and innovative time keeping devices. It has its presence in 145 countries of the world with more than 12,000 sales outlets.

Rotary Gents Gold Plated Watches

Rotary Gents Gold Plated Watches

At Watch Wizard we have an extensive range of Rotary Gents Gold Plated Watches in every different style and design imaginable. Rotary split their ranges up in to several different model names including vintage, Windsor and Kensington to name but a few. On first glance there isn’t a great deal of difference between these ranges but on closer inspection you can see the little tweaks and details that Rotary have put in to each of these ranges to make each and every watch unique and individual. For example in the “vintage” range of Rotary Gents Gold plated watches they have used very classic hands on the face as well as very classic shaped cases.

Innovation is key with Rotary and this can be seen with all of the new Gold Plated watches, recently Rotary have introduced a process of applying gold on to their watches this is known as Physical Vapour Deposition or PVD. The PVD process involves placing the watch in a high pressure chamber and then the gold evaporates and actually penetrates the Stainless Steel so instead of just plating the top of the Stainless Steel like with traditional Gold plating the new PVD method actually goes deep in to the metal. The benefits of this new method are a much longer durability of colour and superior robustness. This can be seen in a lot of Rotary watches as their Gold plated models make up around 39% of the entire range.

Innovation in the Rotary Gents Gold plated watches is not limited to just the aesthetic appeal of the product, Rotary have also developed a new waterproof standard which is an innovation especially when you consider its on the majority of their timepieces even including their dress watches and stone set watches, the new standard is known as Rotary’s Dolphin Standard and basically allows the wearer to swim and dive (not scuba) in his watch all day. This is great when your on the beach for example and your wearing your watch but have nowhere to leave it, with the new Rotary Dolphin standard that is no longer a problem.

The Rotary Gents Gold Plated Watches remain to be a strong seller in the Rotary range and I think this is due to the wide range of styles available ranging from the classic looking Vintage range to the contemporary design led Rotary Editions watches. It is these designs and the quality of watch you expect from a brand like Rotary that keep this watch manufacturer as one of the top Watch companies in the world. The companies appeal really is universal with customers spanning all age groups, this is due to Rotary’s ability to design watches that never seem to really date, of course they bring out more contemporary and different models but their core range as seen in a lot of the Rotary Gents Gold plated models stays close to their proven and winning formula of classically designed timepieces that always stand the test of time.

Rotary Watches - limited editions and other info

Rotary Watches - limited editions and other info

In my final installment of information on Rotary Watches, I am going to talk about their Limited Edition watches, not to be confused with the editions range.

Each and every year Rotary bring out a limited edition timepiece of which they only produce 500 worldwide.

Each watch comes with a self winding, handcrafted oak wood presentation box. These watches are generally released in the summer/autumn and are purely on a first come first served basis, and they never hang around for long.

The main reason for this is that they really are a collectors piece, and each watch released is very different from the others, all come with swiss automatic movements and see through backs so you can actually see the movement from outside the case.

They all come on leather straps and some have date windows but not all. The retail price for all the limited edition Rotary Watches is £500.00, which may sound a lot but you are buying a watch that will never be available again.

You can also buy the self windings oak boxes on there own which retail at £150.00.

Here at Watch Wizard we look on in amazement every year to see what new limited watch Rotary will release and how quickly they will go, so if you would like one please phone us well in advance and we will do are best to secure you one.